History of Bras: Part 3~ Ancient To 1915

Who would think that Lara Croft would be retro? Film and TV have a way of capturing styles, no matter how old, and altering them into a modern fashion statement. It seems that everyone talks about Mary Phelphs-Jacobs patented bra in 1914, but what most people don't realize is that women were wearing bras back in the Cretan times. The bra image (below right) looks like something start out of Tomb Raider or something that a female gladiator would be wearing in Spartacus.

Thanks to Fashion-Era for the following post about early Bras.

Vogue Reports the First Brassiere 1907

Bra fashion history began as far back as Cretan times, but 1907, was the year when the word brassiere was first reported in an American copy of Vogue. The original French meaning was support, but the word was out of use and the French chose to call a bra soutien-gorge. Cretan women wore bras thousands of years ago. In England bust improvers were available in the Edwardian period. By 1905 BBs as they were known were usual wear. (Right - Reform Bodice Bra)

This is the early supposedly healthier Reform Bodice bra with mesh net cups that gave virtually no support.

Early Brassières Pre~1915

Most of the major designers of the era have tried to lay claim to designing the first bra. Poiret probably had the strongest claim. What is certain, is that all the designers promoted a simple breast retaining garment as better for the newer simple straight dress styles.

In the costume history of bras these early bras were similar to camisoles tops of the 1980s and 1990s. Initially at the turn of the 20^th century even the word camisole was used too, but replaced by 'Bust Bodice' by 1905. (Above Left - Wrap around camisole style bra.)

In her bra history book 'Bras', Rosemary Hawthorne tells of her collection of brassières and of one that is stamped ' Brassiere. Model 441, British Made ', then of another 2-3 years older marked 'LA CYBELE' (No 18 British Made)'. By 1915 the magazine 'The Lady' recorded pretty bust bodices or brassieres as essential wear. Rosemary Hawthorne's bra history book is very informative and she often describes genuine examples of bras, corsets and girdles she has collected or has had donated to her.

Lingerie History: Part 1 ~ Chantelle

Chantelle, one of my favorite lingerie brands, has a long and illustrious history, starting in 1876 with lingerie corsetry.


On the official Chantelle website, the company states that it all began "when Mr. Gamichon made the first stretchable knits in his Romilli factory (Aube, France). Although the use of spandex had not been revolutionized, it was Mr. Gamichon's first technical innovations that improved the fabrics' elasticity in women's lingerie. He quickly joined forces with his nephew, the first representative of the Kretz family, which manages the family business turned international group to this day.


In 1902, the family started its corset-making activity and revolutionized the market with designs made from elastic fabric. The company's name was changed to "Chantelle" in 1949, when it established itself as a reference brand of body-shaping garments with the slogan, "Chantelle, the girdle that doesn't creep...." For the complete background, click on Chantelle History.


The 100 Years of Bra: Chantelle video, below, highlights the Chantelle journey and French details that make the Chantelle collection special.

100 YEARS OF BRA: CHANTELLE VIDEO



Images on this page are of the current Chantelle line, featuring the Basic Original (top image above), Rive Gauche (second image above), and C Chic (third image above).

If you like Chantelle lingerie, keep checking back with Eve's Apples, we'll be carrying this brand and bras (the Basic Original and Rive Gauche) when we launch our online lingerie boutique, specializing in smaller busted and petite women.

www.EvesApplesLingerie.com